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Battery Swap China Electric eMobility eV Nio William Li

NIO’s battery swap network open to other brands, just like cloud service, says William Li

's battery swap stations are well adapted and the time has come to offer output to other brands, according to Li.  |  NIO US | NIO HK | NIO SG

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The man at the helm of NIO (NYSE: NIO) reiterated that the company's battery swap stations network is open to other brands, and compared the service to a cloud service.

NIO wants other companies to share and build battery swap infrastructure with it, said William Li, the company's founder, chairman and CEO.

Li mentioned this during a media group interview on April 1 during the China EV 100 Forum, saying that there have been discussions between other car companies and NIO on the matter, according to a report today by local media outlet The Paper.

"I met with several company executives today and they asked me how we could work together, and we're open to that," he said.

With 80 percent of the power provided by NIO's charging stations being used by other brands of electric vehicles, it's feasible for the company to offer battery swap services to other car companies, he said, adding that it's just that other automakers would need to design vehicle chassis based on the specifications of NIO's battery packs.

NIO's battery swap stations have a reasonable degree of adaptability, and the time has come to provide output to the outside, Li said.

He said the company calls its battery swap model "battery as a service (BaaS)", an innovation that can be understood through the lens of cloud services.

Cloud services around the world, whether they are offered by Microsoft, Google and Amazon in the United States or Alibaba, Tencent and in China, they all have one thing in common: The companies themselves are the primary users.

"You certainly can't achieve this kind of service if you're not the biggest user yourself," he said.

On top of being available for their own use, such systems need to be open, and the hardware interfaces, software interfaces, and operational interfaces all need to be complete, said Li.

NIO's battery swap stations are being offered for two generations of vehicle platforms and have supported six models so far, including models from 2018 to 2023.

"I think it's very well adapted and the internal interfaces are very mature," Li said, adding, "We feel that the time has come for it to provide output to the outside world, and we are very willing to explore that with our peers."

It's a bit like Amazon's cloud service, which requires the company to sort out internally the timeline for offering the service externally, he said.

However, Li also noted that, like the time it takes to migrate when using new cloud services, the matter of NIO's battery swap service being available to other brands requires peers to work together to plan ahead before it can be realized in two or three years.

NIO aims for swap stations to serve partly as showrooms in underdeveloped cities

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China Electric eMobility eV Nio NIO Phone Tesla William Li

NIO’s 1st phone model to be launched in Q3, says William Li

Li also said that 's price cut comes after it faced stiff competition in China, where it does not have pricing power.

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's (NYSE: NIO) first phone model will be launched and delivered in the third quarter, William Li, the electric vehicle company's founder, chairman and CEO, said today.

Li mentioned the plan in a media group interview today during a forum on China's electric vehicle industry, according to multiple media reports, without providing further details.

Li confirmed in late March last year that NIO would be getting into phone making, saying the company's NIO customers wanted to see a phone that connected better with NIO cars, which prompted the company to look into the industry.

In an internal presentation at the end of November last year, Li said the decision to make the phone was based on long-term strategic thinking over a 5-10 year horizon.

In addition to mentioning a timeline for the launch of the first NIO phone, Li said in an interview with National Business Daily that Tesla doesn't have pricing power in China.

"Tesla's price cut was an action taken after facing stiff competition in the Chinese market, where it doesn't have pricing power," Li said.

Tesla has pricing power in the US market because it has a 60 to 70 percent share in the new energy vehicle (NEV) market there, Li said, adding that in China's NEV market, Tesla has only a 7 percent share.

With 60,766 retail sales in China in January-February, Tesla ranked second in the Chinese NEV market with a 7.8 percent share, according to data released last month by the China Passenger Car Association (CPCA).

retail sales in January-February were 316,417 units, ranking first in China's NEV market with a 40.8 percent share.

NIO sold 20,663 units in the same period, ranking 8th with a 2.7 percent share.

BYD clearly has pricing power, and interestingly, the man at the helm of the NEV giant also mentioned the topic earlier this week.

BYD has pricing power in the price range of RMB 100,000 ($14,560) to RMB 200,000, but the company wants to keep things steady, its chairman and president Wang Chuanfu said at a March 29 investor conference.

BYD doesn't want to make it hard for others to survive, Wang said.

($1 = RMB 6.8690)

The common feature of NIO, Li Auto, XPeng's mobile apps? Pretty girls!

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